Partner Programs

Four paths. One ecosystem.

Every partnership with Sierra Brooklynn runs through its own program — with its own rewards, progression and dashboard. Here's how the B2B Partner Circle, Brand Partner Program, Referral Partner Program and Collaboration differ, so you can choose the path that fits.

Find your path

If this sounds like you…

“I need merch for my business, team or event”

B2B Partner Circle →

If this sounds like you…

“I want Sierra Brooklynn to create & sell merch for my brand”

Brand Partner Program →

If this sounds like you…

“I know businesses that would love this”

Referral Partner Program →

If this sounds like you…

“I want to build something together”

Collaboration →

You buy from us

B2B Partner Circle

For businesses that order merch from Sierra Brooklynn — bulk orders, wholesale, staff & team merch, event merchandise, and organizations of every size.

Who it's for

Bulk buyers, wholesale buyers, businesses, organizations, teams & events

How you're rewarded

Partner Points — $1 spent = 1 point, plus first-order, milestone, repeat-business and engagement bonuses. Redeem for B2B credits from $10 at 500 points up to custom merch packages and free design service.

How you progress

Partner — 0+ ptsSilver Partner — 1,000+ ptsGold Partner — 2,500+ ptsPink Partner — 7,500+ ptsDiamond Partner — 15,000+ pts

Your dashboard — the B2B Partner Circle hub

Lifetime & available points, tier progress, referral conversions, order history, Partner Rewards, and performance charts.

Apply — B2B / Bulk

We make & sell for you

Brand Partner Program

For brands we design, make, and sell a custom merch collection for — you share your story, we handle the rest, and you earn commission on every sale.

Who it's for

Brands, creators & personalities who want their own Sierra Brooklynn merch collection

How you're rewarded

Commission on your collection's sales — Standard 20%, Growth 25%, VIP 30% per your agreement — paid monthly. Progression is revenue-based, never points.

How you progress

🌱 Brand Partner — $0–$499 generated✨ Growth Partner — $500+ generated💎 Featured Partner — $2,500+ generated👑 Elite Partner — $5,000+ generated

Your dashboard — the Brand Partner dashboard

Live sales stats, order & commission growth charts, your shareable partner page, marketing materials, and Partner Rewards.

Apply — Brand Partner

You send business our way

Referral Partner Program

For members who refer businesses, organizations, bulk orders, wholesale buyers and events to Sierra Brooklynn. Open to every registered member — no purchase needed.

Who it's for

Any registered member who knows businesses that could use Sierra Brooklynn

How you're rewarded

500 Partner Points per qualified business referral, earned with your personal SBP- code — separate from friend-referral (SIE-) codes.

How you progress

Start referring instantly with your SBP- code500 points per qualified referralTrack conversions & points in your hub

Your dashboard — the Referral Hub

Your SBP- referral code, every business you've referred, conversion status, and points earned — with performance charts.

Apply — Referral Partner

We build together

Collaboration

For joint creative projects — Sierra Brooklynn x ___ limited collections, campaigns, content and co-branded ventures built together.

Who it's for

Collaborators & creative partners on joint collections and campaigns

How you're rewarded

An agreed revenue split on the collection's sales, with payouts scheduled, sent, and confirmed — the terms live in your project agreement.

How you progress

Planning → In Production → Live → WrappedDeliverables tracked per projectRevenue share & payments per agreement

Your dashboard — the Collaboration Hub

Your projects, deliverables, payment history, earnings and growth charts — one place for everything you're building with us.

Apply — Collaboration

Side by side

	B2B Partner Circle	Brand Partner Program	Referral Partner Program	Collaboration
Best for	Businesses buying merch	Brands wanting their own merch	Connectors & advocates	Creative joint ventures
Your role	Order merch for your business	Share your brand — we design, make & sell	Refer qualified businesses	Co-create collections & campaigns
Rewarded by	Partner Points ($1 = 1 pt)	Commission (20–30%), paid monthly	500 Partner Points per referral	Agreed revenue split
Progress by	Lifetime points → Silver, Gold, Pink, Diamond	Revenue generated → Growth, Featured, Elite	Referral count & conversions	Project milestones & sales
Your dashboard	B2B Partner Circle hub	Brand Partner dashboard	Referral Hub	Collaboration Hub

One thing to know

Points and commission never mix. B2B buyers and Referral Partners earn Partner Points; Brand Partners and Collaborators earn commission and revenue share. Each program's rewards stay in its own hub — and all four are separate from the customer loyalty program, Brooklynn Benefits. You can hold more than one program membership at a time.